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Easy client onboarding & risk assessment

Sikoia powers the next generation of financial products for businesses. Their platform integrates data to facilitate client onboarding and risk assessment processes of financial institutions. ​Thus, businesses can make smarter decisions and drive growth.

Branded illustration for tech startup
Web Design & Dev.
Web Development
Brand Identity
Motion & Illustrations
Brand Strategy
Fintech / Insurtech
B2B SaaS

Sikoias product consists of a portal unifying customer data to reach data-driven decisions on the one hand, and on the other APIs to be integrated into existing systems, enhancing the automation of key processes. The objective of the project was to enable decision-makers of financial service companies to access information easily on Sikoia's website, facilitating the onboarding of prospects. Therefore, the visual strategy of the Fintech company needed to inspire trust and credibility, whilst being intuitive and lightweight.


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the Strategy

The overall strategic concept is based on the company name: “Sikoia” derives from the Giant Sequoia trees, massive trees which are able to survive for thousands of years. This served us as a starting point; we centralized our ideas around a “decision tree” as a metaphor for the multiple data sources that are required to make a decision. The first step was to enhance the overall brand image, creating a visual identity distinct from the standard blue tones dominating the Fintech sector. By making minor changes to their logo, typography, and color palette we increased the uniqueness of Sikoia. Following this, we created their new website by applying their refreshed visual identity including branded illustrations, re-organizing the information structure, and integrating new tools.


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the Web

Sikoia's website needs to spark the interest of decision-makers of financial institutions and demonstrate the benefits of using the platform. Hence, it must transmit the main functionalities and advantages of the product. We reached this by implementing a design that draws users' attention to crucial informative textual as well as visual elements. Simplicity and user-friendliness were essential to create a solution that would transmit the key values of Sikoia, trust, efficiency, and accessibility.

"Fantastic work from the whole The Branx team!"

Thank you for your excellent work, insights, and support throughout the entire project. We really appreciated our collaboration and we're delighted with the results ... highly recommended!

Alastair Bulger

Sikoia CCO & Co-Founder

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