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Artificial Intelligence branding projects

AI is moving faster than everโ€”an AI brand needs to portray a professional business with a flexible yet long-lasting solution that conveys real value. Strategic branding helps to build trust among users, activate them, and to attract investment.

The AI industry is without doubt the fastest growing one across the globe: the AI market is projected to reach $1.85 trillion by 2030. However, the AI industry is still facing trust issues among investors and users, not only regarding the functionality itself but also related to concerns on short-sighted solutions. On top of that, AI implementations may be novel but lack sustained user interest.

To reach profitability of an AI startup, a powerful brand that communicates the value of the solution is fundamental to attract funding and users.

Artificial Intelligence startups need a strong brand identity to attract funding and users.

Dollars median Series A funding for AI startups.
AI unicorns worldwide in 2023.
CAGR of the AI market from 2023 to 2030.

In order to establish an AI startup that is able to keep up with the fast-paced AI environment, rolling out a strong visual identity with a clear brand strategy is crucial:

Strong visual identity

Attract interests with a strong visual identity that helps your AI startup reach short- and long-term branding goals.

Unique website experience

Create a professional website with branded storytelling to gain traction and convert users into loyal subscribers.

Enhanced understanding

Leave behind the black-box problem, explain your AI solution, and gain trust in order to grow your business.

Clear messaging

Communicate features and benefits of your AI solution with easy-to-understand motion videos and graphics.

Our Artificial Intelligence case studies

Enabling enterprise AI

Artificial Intelligence
B2B SaaS

Accelerate construction permits with AI

Artificial Intelligence
Legal / Legaltech
B2B SaaS

The science of private investing

Fintech / Insurtech
Artificial Intelligence
B2B SaaS

Deals. Done Digital.

B2B SaaS
Artificial Intelligence

Enlightening the future

Cleantech / Energy
B2B SaaS
Artificial Intelligence

Better supply chain visibility

B2B SaaS
Logistics / Supply Chain
Artificial Intelligence

Frequently Asked Questions

What does branding for AI startups include?

Branding is more than just a logo; the most basic elements of the visual identity include color palette, typography, and illustrational style, with clear guidelines on their usage. This visual identity ideally is applied to all brand touchpoints: from the website, social media, marketing and sales collateral to company and product videos that communicate the benefits of the tech solution in a way that every user can easily understand. Depending on the industry you are in, you might also need a branded UI design system to ensure a smooth user experience and brand recognition on all touch points.

Why is branding important for AI startups?

With 7,522 AI startups in North America and 3,569 in Europe*, you want to make sure to be distinct, not only on a tech level. 10% of companies* across all industries are implementing AI in product or service development, meaning that there is room for your AI startup to grow. However, you need to communicate the value and longevity of your solution. Whether your AI startup is focused on a specific industry or you are working on a cross-industry solution, strategic branding makes sure that your brand perfectly harmonizes with your brand personality and reaches your target audience.

*Source: Statista, Content Detector

How much does branding an AI startup startup cost?

When we talk about branding, we don't just mean creating a logo. Branding is an integral component of your company: your story, your personality, and the essence that expresses your vision. A lot of research and work goes into your brand, and all the components we create are fully custom-made and designed according to your needs.

Typically, market prices will range between 20 to 80k according to Techcrunch. The cost of our branding for startups begins at 12k, depending on your branding goals and needs. We are happy to receive your inquiry and to provide you with a detailed quote.

We couldn't be happier with the results.

Silvija Kostovski

"Deep understanding, bolstered by extensive experience with startups."

Nima Yazdani

"The graphic design really impressed us. They created amazing visuals."

Maddy Alcala

"Their swift responsiveness and adaptability led to great results."

Juan Pablo Salazar

"It was just what we needed."

Marlies Jongens

"Great teamwork and great listeners."

Sean Griffin

"The quality of the work and flexibility of the team were extremely impressive."

Red Giuliano

"They were the only ones that really got our startup needs."

Raja Singh