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Biotech branding projects

Biotech is on the rise across the US, UK, and Europe, as seen in increased government support and venture capital funding. However, the complexity of medical and industrial processes makes solutions hard to market. This is where strategic branding for Biotech startups becomes crucial, encouraging investors to act.

Biotech startup funding has rebounded to pre-pandemic levels, but investors have become more selective, leading to fewer yet larger funding rounds. Notably, 6 out of the 10 largest Series A rounds in 2024 were in Biotech, according to Crunchbase data. This trend extends beyond Series A: of the venture deals worth $100 million or more this year, 38 were in Biotech and Healthcareβ€”more than any other sector. With this trend in mind, it's crucial for Biotech startups to effectively convince investors to secure funding.

Biotech startups need a sophisticated brand, storytelling, and web to attract investors.

$521bn
Market size of the Biotech market in 2023.
$372m
Largest Biotech investment in June 2024.
11.5%
CAGR of the global Biotech market until 2034.

Whether they operate in the pharma, healthcare, industrial, or agricultural branche: Branding for Biotech startups helps to stand out and attract funding.

Appealing visual identity

Attract investors with a visual identity that is not only beautiful, but also designed to fit your brand strategy.

Coherent website

Make sure information is exactly where stakeholders assume it to be, providing them all the affirmation they need.

Sophisticated brand material

Facilitate pitching and presentations with explanatory videos, shining light on your value proposition.

Holistic brand strategy

Communicate your mission with your branding and position your Biotech startup prominently in the market.

Our Biotech case studies

Materials with flow & form

Sustainability
Biotech

The future of animal-free proteinΒ 

Biotech
Sustainability

A new benchmark for biotech

Biotech
Health tech

Building ever smarter robots

Deep tech
B2B Services
Biotech

Computational neuroscience

B2B SaaS
Biotech
Health tech

Frequently Asked Questions

What does strategic branding for Biotech startups include?

Strategic branding helps to show the world what you already know: that your Biotech startup is on a mission to heal, feed, and fuel the world. Our strategic branding approach positions your brand strategically in the market, keeping in mind competition and your core values. Based on industry research, our design and marketing expertise, and your branding goals, each decision is tailored to your business. The most basic branding elements include color palette, typography, and illustrational style, with clear guidelines on their usage. This visual identity ideally is applied to all brand touchpoints: from the website, social media, marketing and sales collateral to company and product videos.

How do Biotech startups benefit from strategic branding?

Current Biotech investment trends show that whilst funding rounds get bigger, the money is distributed between fewer companies. 6 of the 10 biggest Series A rounds in 2024 have been Biotech. This means that Biotech startups can achieve great deals but need to put great persuasion effort into it. Strategic branding creates a professional appearance, with a visual identity that attracts and a storytelling that converts. Branding for Biotech startups is crucial in every step of their way: Presenting your company's value in an impactful way is primordial for investors to understand and act.

*Sources: Crunchbase, Forbes, Precedence Research

How much does branding a Biotech startup cost?

When we talk about branding, we don't just mean creating a logo. Branding is an integral component of your company: your story, your personality, and the essence that expresses your vision. A lot of research and work goes into your brand, and all the components we create are fully custom-made and designed according to your needs.Typically, market prices will range between 20 to 80k according to Techcrunch. The costs of our branding for startups begins at 11k, depending on your branding goals and needs. We are happy to receive your inquiry and to provide you with a detailed quote.

"We have a really powerful brand perception among our customers."

Kara Rodriguez

Marketing Manager AstrumU

"They exceeded our expectations."

Matt Biringer

CEO North

We couldn't be happier with the results.

Silvija Kostovski

Digital Marketing Specialist BlueCloud

"Deep understanding, bolstered by extensive experience with startups."

Nima Yazdani

CEO Siddha Meditate

"The graphic design really impressed us. They created amazing visuals."

Maddy Alcala

President Gooten

"Their swift responsiveness and adaptability led to great results."

Juan Pablo Salazar

CEO GuideMe

"Great teamwork and great listeners."

Sean Griffin

CEO Pratus