[campaign] exclusive
Get your new brand and web ready in 6 weeks.
Claim PackageClose
Ilumenon
Rheom
Vivici
Enlitia
Andluca

Sustainability branding projects

Sustainability startups must seize the rising wave of conscious consumers and corporate demand for greener solutions. Their branding should project sophistication and credibility, transforming purpose into proof by showing that sustainability isn’t just their mission, it’s their method.

Especially in Europe, funding for Climate tech startups plunged in H1 of 2025, a decrease of 71%. This is partially due to policy and regulatory concerns for sustainabiity startup investors. However, startups with clear product-market fit in decarbonisation, circular economy, EV/charging, energy storage are accelerating rapidly. Some companies even show 2‐year CAGRs of ~75%-110%. With large capital flows reduced, proven viability and differentiation matter more than ever. The “green premium” (willingness to pay extra for greener product) is under pressure. Sustainability startups must show real value, not just purpose.

Sustainability startups need a strong brand to find partners and gain trust and investment.

57%
Of companies use climate-friendly technology.
$260B
Raised by Sustainability startups since 2018.
24.9%
CAGR of the Sustainability market.

A cohesive, powerful branding gives your startup the value it deserves. That's strategy. That's winning the trust of investors. That's highlighting real outcomes for higher investor trust.

Appealing visual identity

Make an impression and prepare your Sustainability startup for growth with a consistent, powerful visual identity.

Unique website experience

Create a professional website that clearly communicates your vision in order to gain traction and interest.

Enhanced communication

Imagine the future in a way everyone can understand. Motion graphics bring your sustainable solution across.

Holistic brand strategy

Reflect your mission and vision across the whole brand to fully incorporate the strategy of your Sustainability startup.

Our Sustainability case studies

Enlightening the future

Cleantech / Energy
B2B SaaS
Artificial Intelligence
Sustainability

Bringing clarity to energy data

Cleantech / Energy
Artificial Intelligence
Sustainability

Materials with flow & form

Sustainability
Biotech
Research & Development

The future of animal-free protein 

Biotech
Sustainability

Smart glass. Now wireless

Cleantech / Energy
Sustainability
Research & Development
B2C
B2B Services

Frequently Asked Questions

What does branding for Sustainability startups mean?

Strategic branding helps to show the world what you already know: that your Cleantech, Climate tech, or Biotech startup is offering a top-notch solution that can drive change and have a positive impact on the whole planet. Our strategic branding approach positions your brand strategically in the market, keeping in mind competition and your core values. Based on industry research, our design and marketing expertise, and your branding goals, each decision is tailored to your business.

Why is branding important for Sustainability startups?

Not only does the technology of a Sustainability startup need to stand out from competition, you also have to gain the trust of investors, stakeholders, partners, and clients on a company-wide level. Since 2018, the 9,893 Sustainability startups have raised $133B and the annual CAGR of the Sustainability market has reached 20.8%*. Standing out in such a dense industry is not easy; powerful branding helps your business stand out from the crowd, attract investors, and establish trust among them. It will allow you to focus on developing your sustainable solution and maximizing the value of your venture.

*Sources: Crunchbase, Fortune Business Insights, Travelperk

What does branding of a Sustainability startup cover?

A visual identity is more than just a logo; the most basic branding elements includes color palette, typography, and illustrational style, with clear guidelines on their usage. This visual identity ideally is applied to all brand touchpoints: from the website, social media, marketing and sales collateral to company and product videos. To reach brand consistency, it should also be reflected in the UI design system.

How much does branding a Sustainability startup cost?

When we talk about branding, we don't just mean creating a logo. Branding is an integral component of your company: your story, your personality, and the essence that expresses your vision. A lot of research and work goes into your brand, and all the components we create are fully custom-made and designed according to your needs.

Typically, market prices will range between 20 to 80k according to Techcrunch. The cost of our branding for startups begins at 17.5k, depending on your branding goals and needs. We are happy to receive your inquiry and to provide you with a detailed quote.