We turn complex tech intocategory-definingglobal brands
Trusted by +120 tech startups across the US, Canada, UK, and EU.
How we work
Aesthetic trends come and go, but a brand built on strategy lasts. We don't just design logos; we build scalable ecosystems that reflect the sophistication of your product. By aligning strategic design with your business goals, we translate complex innovation into a unified brand that communicates with clarity.
We leverage a cutting-edge tech stack and AI-enhanced workflows to move faster and make smarter strategic decisions. By automating the routine, we focus our human energy on high-impact storytelling and handcrafted digital experiences that give our clients a competitive edge.
We respect the pace of a founder's schedule. Our process is intentionally lean, replacing traditional overhead with focused, high-impact touchpoints. We prioritize efficient decision-making over unnecessary meetings, ensuring your brand moves from strategy to launch without internal friction.
10 experts. Fully in-house.
Your brand is built by the team you actually know. The strategists, designers, and creatives you meet on calls, work with in Figma, and rely on throughout the process.
You bring the market knowledge. We shape it into a brand that stands out and sticks.
Jesus CotoCEO & Co-FounderSPA
Ines HaitzingerMarketing & Co-FounderAUT
Damian BelloDesigner & Co-FounderSPA
Dani PedreñoDesigner & Co-FounderSPA
Miqui TroncosoBrand DesignerSPA
Tamara HoferContent & MarketingAUT
Toni MassanetWeb DeveloperSPA
Rafa TrujilloMotion DesignerSPA
Nahir AbrainBrand DesignerSPA
Lola SaezBrand DesignerSPA
Manifesto
AI has made it easier than ever to launch a brand, and harder than ever to build one that truly matters. That’s where human craft comes in: a fully in-house team of strategists, designers, and creatives you actually know, working with your market knowledge to shape a brand with soul, distinction, and staying power.
We don’t settle at 80%
AI gets you to “good enough” fast. In branding, good enough is a death sentence. The last 20% is what makes someone stop scrolling and start trusting, and that last mile is where we show up.
Personality over everything
A model can produce. What it can’t do is think strategically about your personality, or the exact emotion you want to spark in a customer’s mind. We don’t just build visuals. We build character.
Consistency at scale needs infrastructure
You ship teams and deploy agents faster than any static PDF can keep up with. Every brand we make ships twice: a Brand Guide for humans, and a brand design system your entire stack can read and stay aligned to.

More on the company









