The rise in e-commerce and the growing dependence of the manufacturing industry on real-time data are expected to propel the Logistics and Supply Chain market, projected to reach $72.1 billion by 2032. However, the delicate nature of data handling poses challenges for startups, leading to trust and funding issues.
To attract users and investors, Logistics and Supply Chain startups need to establish a brand that communicates reliability and trustworthiness.
If you are looking to create a brand that evokes trust amongst your target audience, a coherent visual identity with a clear brand strategy is primordial: